links for 2010-01-08

Social Media: B2B vs. B2C
Maintained company-related profiles on social networks:
B2B: 81%
B2C: 67%

Participate in Twitter:
B2B: 75%
B2C: 49%

Host blog/s:
B2B: 74%
B2C: 55%

Monitor brand mentions:
B2B: 73%
B2C: 55%

Engage in discussions:
B2B: 66%
B2C: 43%

Participate in Q&A sites such as Yahoo Answers, LinkedIn, forums:
B2B: 59%
B2C: 44%

Upload content (social objects) to Social Networks:
B2B: 50%
B2C: 32%

Manage a community dedicated to customers or prospects:
B2B: 49%
B2C: 51%

Monitor/support user ratings and reviews:
B2B: 49%
B2C: 51%

Produce Webinars or podcasts:
B2B: 46%
B2C: 22%

Advertise on social networks:
B2B: 42%
B2C: 54%

Utilize social bookmarking sites such as delicious and digg:
B2B: 38%
B2C: 21%

Employee recruiting:
B2B: 36%
B2C: 27%