links for 07/26/2016
The ONLY Two Functions of a Business? What Priority Are You Placing On Them?
“Because the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business.”
Peter Drucker, The Practice of Management, 1954
Posted from Diigo. The rest of my favorite links are here.