links for 09/21/2011
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The Twelve Attributes of a Truly Great Place to Work – Tony Schwartz – Harvard Business Review
More than 100 studies have now found that the most engaged employees — those who report they’re fully invested in their jobs and committed to their employers — are significantly more productive, drive higher customer satisfaction and outperform those who are less engaged.
But only 20 per cent of employees around the world report that they’re fully engaged at work.
It’s a disconnect that serves no one well. So what’s the solution? Where is the win-win for employers and employees?(…)
via @thierry_lefort -
Why you should do your homepage wireframe last | Content Here
1. A homepage wireframe doesn’t tell a whole lot.
2. The biggest functionality decisions are in the inner pages of the site.
3. Internal audiences care more about the home page than external audiences do
4. It is easy to get bogged down in political issues that have nothing to do with the functionality of the site. -
The 10 Key Mistakes Many Bloggers Make | Jeffbullas’s Blog
 1. Not Asking the Right Questions
2. Poor Headline
3. No Introduction
4. Include an Image that Only your Mother Would Love
5. Forget to Include Multi Media
6. Use Big Boring Blocks of Text
7. Use Text so Small You Need Binoculars
8. Forget Additional Reading Links
9. Not Optimizing for Search Engines
10. Don’t Promote or Market the Article
via @isabellemathieu -
Google+: Why the Real Name Policy Is Creating a Very Boring Social Network [OPINION]
(…) The hugeness of Google’s error is in misunderstanding the basic human need for a flexible framework for identity creation. People change and evolve, and throughout the entirety of human history, we have been able to shed old versions of ourselves, and construct new identities. This is so universally true as to be a cliché. How many films open the first act as follows: A stranger comes to town. What is the mysterious secret he hides? What did he run away from? (…)
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