You can't sell complicated to someone who came to you to buy simple.
1. Take complicated overall answers and make them simple steps instead. Teach complexity over time, simply.
2. Teach a few people, the committed, to embrace the idea of complexity. That's what a great college education does, for example. That's what makes someone a statesman instead of a demagogue. Embracing complexity is a scarce trait, worth acquiring. But until your customers/voters/employees do, I think the first strategy is essential.
Leave a Reply