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Facebook en 2009 = Second Life en 2007 ?
Monthly Archive for May, 2009
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The global financial crisis, spreading recession, financial market correction « whatever the moniker turns your crank « presents an interesting dilema for the corporate intranet. Viewed by senior management with skepticism if not outright incredulity, the intranet rarely gets the respect it deserves. In this tough economy, the intranet's repuation is going to get further stung.
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Intranet Success Standards
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Usage: The primary resource for internal Sprint information
*Content: Content is relevant, accurate and updated
*Navigation: Navigation is simple and associates quickly find what they are looking for
*End User Engagement: End users participate in the process of updating content and recommending changes
*Client/Business Partner Relations: Clients and business partners entrust us as the stewards of i-Connect and its users
*Overall Satisfaction: End users are satisfied
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Social Media in the bank industry.
Via Entreprise Globale -
PROGRAMME DU FESTIVAL
(19-21 juin 2009)
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weekly roundup of upcoming social Web events to be published every week-end
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Comment les sites marchands agencent-ils les nombreuses informations qui doivent figurer sur une fiche produit ? Véronique Renault, consultante ergonome à Benchmark Group (éditeur du JDN), en analyse dix.
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PUMP is touted as the [iTunes for video], but it’s exactly much more than that and rather similar to apps like Miro and Joost. (…)
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rGems from the fossil record
1 Land-living ancestors of whales
2 From water to land
3 The origin of feathers
4 The evolutionary history of teeth
5 The origin of the vertebrate skeletonGems from habitats
6 Natural selection in speciation
7 Natural selection in lizards
8 A case of co-evolution
9 Differential dispersal in wild birds
10 Selective survival in wild guppies
11 Evolutionary history mattersGems from molecular processes
12 Darwin’s Galapagos finches
13 Microevolution meets macroevolution
14 Toxin resistance in snakes and clams
15 Variation versus
Brilliant! Via RichardDawkins.net -
Social media adoption has accelerated on the corporate intranet, led by blogs, wikis and discussion forums.
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Facebook en 2e position, juste derrière Google, comme générateur de trafic sur lemonde.fr!
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There are now 231.5 million Websites according to Netcraft. But last year the number of new sites added to the Web slowed down to 29.9 million, from 48.7 million in 2007.
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Interesting perspective, never thought of it that way…
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» Every brand can be and should be [social]
» Just get started
» Integrated marketing vs. social media
» Find your brand’s own path
» Media $ versus human capital
» Agencies play a great role, but the voice needs to be the company’s
» Your agency needs to walk the walk
» Get legal involved early
» Have a crisis management plan
» Selling the C-Suite or ROI -
Avec la démocratisation de Twitter, surtout aux USA, et l’amour que portent les blogueurs pour ce service de micro-blogging, les annonceurs sont de plus en plus tentés d’inclure Twitter dans leur plan de communication. Quels sont les bonnes pratiques et les pièges à éviter!
