Study: How People Are Engaging Journalists on Facebook & Best Practices
By Vadim Lavrusik, Journalist Program Manager & Betsy Cameron, Data AnalystTo enable journalists to better utilize Facebook in their distribution, reporting and storytelling, we conducted a study looking at how people were engaging with Journalist Pages on Facebook. We hope that the findings, which focus on post dynamics, engagement and activity, will provide journalists with some best practices and insights on optimizing their engagement and distribution on Facebook to better reach their audiences.Â
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