Monthly Archive for August, 2009

This week, new augmented reality applications were released on both the iPhone and Android platforms. Augmented reality applications are a popular form of first person interfaces that enhance the real world with information not visible to the naked eye. (…)

Social review service Yelp has snuck the first Augmented Reality (AR) iPhone app specifically for the US into the iTunes App Store. The undisclosed new feature allows iPhone 3Gs owners to shake their phones three times to turn on a view called "the Monocle." This view uses the phone's GPS and compass to display markers for restaurants, bars and other nearby businesses on top of the camera's view. (…)

Custom backing tracks (remove the track(s) you don't need, pay and download). Brilliant!

1% of customer’s conversations improve the organizational knowledge, 9% touch the organization without changing anything and 90% are not heard at all, businesses miss an impressive source of possible improvements. (via Headshift)

What happens to journalism in a top-25 metro market if a newspaper fades away. Can journalism be sustained? And how? (via Headshift)

Le blog est un formidable instrument de communication pour les entreprises, pour se faire entendre mais aussi pour écouter son environnement. Cela, on le savait. Intuitivement, car la démonstration de l’efficacité du blogging pour accroître sa visibilité ne nait, souvent, que de l’expérience.

La société de marketing Hubspot vient aujourd’hui objectiver le postulat. Hubspot a mené l’enquête auprès de 1.500 entreprises clientes aux Etats-Unis, dont la plupart sont des PME. Il en ressort que les entreprises qui tiennent un blog accroissent de 55% le trafic sur leur site internet.

via mikiane